Creative Marketing Producer

Fit4Me is looking for a Creative Marketing Producer who will own creative win-rate and drive impact on CPA and revenue through a systematic performance strategy. This role is for a producer with a business mindset — someone who takes full ownership of win-rate, CPA, and revenue. The focus: hypotheses with high potential impact, speed of testing, and scaling winning concepts. Key business KPIs for this role: Creative win-rate (%). CPA. Creative impact on revenue. Speed-to-test for new hypotheses. This role is a great fit if you: Want to own business results in hard numbers. Think in terms of impact, LTV, and unit economics. Prioritize hypotheses by potential impact. Build a systematic testing process. Work in close partnership with UA. Use AI to speed up production and testing. Impact Areas: Shape the performance-creative strategy (Meta / TikTok / Google). Build a systematic creative testing framework. Launch and scale winning concepts. Drive CPA and revenue impact through new creative approaches. Accelerate speed-to-test through AI and automation. Partner closely with UA to drive data-driven decisions. What we expect from you: 2+ years of experience as a Creative Marketing Producer. Deep understanding of metrics: CTR, Hook rate, Hold rate, CPA, CR, LTV. Experience scaling on Meta / TikTok. Systems thinking (builds process, not chaos). A hypothesis-first approach. Hands-on use of AI in production. Ownership of business outcomes. Nice to have: Experience with a subscription-based model. Experience scaling budgets. Building creative pipelines with automation. Experience partnering with UA / Growth teams. Hiring process: Recruiter interview → Test task → Interview with Lead Creative Producer → Final interview with HRD → Job Offer 🚀