Marketing Communication Manager (Chinese Speaking)

Key Responsibilities: Creative Marketing and Content Development Ideate, plan, and execute creative marketing strategies and campaigns to strengthen brand awareness and engagement. Conceptualize and oversee the creation of content and materials for various marketing channels, ensuring messaging aligns with the brands tone and objectives. Brief graphic designers and other creatives to produce high-quality artwork, advertisements, and promotional materials. Brand Communication and Campaign Execution Develop and manage branding initiatives, ensuring consistency across all touchpoints. Plan and execute marketing campaigns, including launch strategies, seasonal promotions, and event activations. Collaborate with the marketing team to evaluate campaign performance and refine strategies for future success. Strategic Planning and Collaboration Work closely with the marketing and sales teams to ensure campaigns align with overall business objectives. Research market trends, consumer behavior, and competitive activity to inform marketing strategies. Stay updated on digital marketing trends, tools, and best practices to enhance brand communication efforts. Serve as the primary liaison with Chinese manufacturers and partners, fostering strong business relationships. Qualifications: Bachelors degree in marketing, communication, or a related field. Minimum 5 years of experience in brand management, marketing communications, digital marketing, or creative marketing roles. Having experience in construction, machinery, or B2B business will be given special consideration. Excellent communication and interpersonal skills with a creative and strategic mindset. Capable of multitasking and thriving in a fast-paced work environment while working under pressure. Excellent written and verbal communication skills, with high proficiency in both English and Chinese.