Brand Performance Marketing Assistant Manager

As Brand Performance Marketing Assistant Manager, we rely on you to: Own end-to-end digital marketing performance — website analytics, paid campaigns, SEO, and social — translating data into strategies that grow direct bookings and revenue Manage our digital advertising agency relationship across Google Ads, Social Ads, Naver Ads and other relevant platforms — briefing campaigns, overseeing SEO execution, and collaborating with web support on UI/UX improvements to ensure every digital touchpoint works hard toward direct bookings and revenue targets Build and maintain a best-in-class digital presence across all platforms — Google Business, TripAdvisor, and social — ensuring brand consistency and conversion Execute social media strategies focused on driving measurable results and brand engagement Deliver accurate monthly performance reports — covering digital advertising, SEO, web analytics, and social We are looking for someone who: Is fluent in web analytics (Google Analytics, Google Tag Manager) and comfortable turning data into clear decisions Thinks in funnels — from awareness to confirmed booking — and knows how to optimize each step Has hands-on paid media experience across Google and Meta, with a track record of managing agency partners and budgets toward measurable results Juggles multiple channels and deadlines without dropping the ball on reporting or optimization Presents performance data to leadership in plain language that drives decisions, not just documents activity Takes ownership, spots what's working and what isn't, and acts on it