Senior SEO Specialist (E-commerce)

We are launching our own online store targeting European customers, while also running several client projects at our agency. Our product catalog will grow fast, from a few hundred to tens of thousands of SKUs, and we are looking for a specialist who can independently build and run the entire SEO function. Responsibilities Technical Design the catalog structure from an SEO perspective: URLs, categories, internal linking, breadcrumbs Keep indexation under control at scale: crawl budget, and handling "junk" pages generated by filters and sorting Find and resolve duplicate content, especially where thousands of products differ by a single attribute Build a system for auto-generating titles, meta descriptions and category texts from templates fed by the product data feed (no manual copywriting) Implement structured data (Product, Offer, BreadcrumbList, FAQPage), validating it against the product feed Monitor Core Web Vitals and write requirements for developers Semantics and analytics Multilingual SEO: hreflang and URL structure localization for each market Build the semantic core (long-tail, SKU queries) and prioritize categories Monitor Google Search Console regularly and report on trends and problem areas Collaboration Write technical specifications for developers and review the delivered work Coordinate with the paid advertising team on product feeds Provide targeted support to the agency's client projects (audits, consulting) Requirements Proven commercial experience with e-commerce projects (online stores, marketplaces). Please list the projects and catalog sizes in your application Solid technical understanding: canonical tags, pagination, faceted navigation, reading server logs Real-world cases of structured data implementation Hands-on experience fighting duplicates on large catalogs, in practice, not just in theory Working knowledge of Screaming Frog (or equivalent), GSC, and Ahrefs/Semrush Ability to write clear technical specifications for programmers A data-driven mindset, not one based on guesswork Nice to have WooCommerce / WordPress Product feeds, Google Merchant Center Practical experience with hreflang and multilingual projects Knowledge of the Italian, Spanish, French and German markets Basic SQL/Python Server log analysis Experience in niches with large catalogs (auto parts, industrial goods)