Retention Team Lead
Описание от работодателя
Responsibilities Develop and launch retention strategies for different player segments, including VIP
Analyze D1 / D7 / D30, repeat deposits, and player behavior
Launch and optimize bonuses, offers, and promotions together with CRM, Promo Manager, and product team
Reactivate 'sleeping' players
Test hypotheses and conduct A/B tests
Build a team: interviews, hiring, onboarding
Requirements Experience as a Retention Team Lead or CRM Manager in iGaming / Gambling
Experience building retention from scratch and leading a team
Willingness to work hands-on at the start
Segmentation, bonus mechanics, CRM tools
Experience with VIP players, A/B testing, and understanding of bonus hunters is a plus
Conditions Remote work format
Direction that you build from scratch
Salary based on interview results