Programmatic Specialist

Programmatic specialist DigiTech Marketing is expanding, and we are searching for the next iGaming professionals to help us capitalize on our growth! We're looking for a Programmatic Specialist with experience in the Gambling Ιndustry . About DigiTech Marketing DigiTech Marketing is a GameTech company that focuses on all aspects of the iGaming industry. From performance marketing and brand operations, up to our own in-house tech development. This 360-degree approach is powered by 50+ committed professionals. The core team and management have been active in the scene since 2010. We are already part of an established network, with partnerships spanning over 30+ countries around the world. Role Overview We are looking for a Programmatic Specialist with hands-on experience in managing and optimizing programmatic campaigns, focusing on data-driven decisions and efficient media budget allocation. Key Responsibilities Manage programmatic campaigns across DSP platforms Monitor and optimize KPIs (CPM, CPA, ROAS) Develop audience segmentation and targeting strategies Collaborate with marketing and analytics teams Analyze and report campaign performance Continuously improve performance through data insights Requirements: 2+ years of experience in programmatic advertising Hands-on experience with DSPs (e.g. DV360 or similar) Strong understanding of bidding strategies and media buying Analytical mindset with attention to performance metrics Experience in performance-driven environments Nice to Have: Experience in iGaming or high-traffic digital brands Knowledge of attribution models Cross-channel campaign experience What We Offer: Competitive salary for your skills and expertise All the tech gear you need to work smart Performance-based annual salary re-evaluation Opportunities for career growth within our organization This position requires full-time, on-site employment in Nea Smirni, Athens, Greece.