Assistant Marketing Manager (FMCG / Cross-Border / Digital Marketing)

Our client: Our client is a market global leading FMCG company. They are looking for a high caliber Assistant Brand Manager to join their energetic team. Your role: Develop and execute all market strategies including of ATL/BTL and communication plans to deliver annual target and gain market share. Manage and maintain/monitor the day-to-day performance of social online media platforms including Instagram, Xiaohongshu, WeChat and Weibo etc. Work on annual A&P budget planning with monthly monitoring and control Work closely with marketing team and designers on visual materials for online and social media platform, ensure align with brand guidelines Formulate social media strategies to improve brand awareness; interact with readers, drive engagement and build up communities online and turning them into brand advocates Conduct market researches, both qualitative and quantitative, to understand the market trend, consumer needs and behaviors so as to identify brand opportunities and challenges for growth and development Requirements: University degree in Marketing or related discipline Marketing experience from FMCG industry for at least 2 years+ (Cross-Border market) Proactive, detail-oriented and willing to work under pressure and take up new challenges Good business sense, logical mind-set with good communication and project management skills, and ability to handle multiple tasks and meet tight deadlines Click "Apply Now" to apply for this position or call us at +852 3152 2078 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purposes only.