Assistant Brand Manager

Develop and execute all market strategies including of ATL/BTL and communication plans to deliver annual target and gain market share. Establishing Brand positioning and pricing strategies. Work on annual A&P budget planning with monthly monitoring and control Work closely with marketing team and designers on visual materials for online and social media platform, ensure align with brand guidelines Conduct market researches, both qualitative and quantitative, to understand the market trend, consumer needs and behaviors so as to identify brand opportunities and challenges for growth and development