Retention Manager
Описание от работодателя
About the role As a Retention Manager, you will play a key role in optimizing CRM funnels to boost player retention rates. Your expertise will be vital in analyzing player behavior and implementing strategies that enhance user engagement and loyalty.
You will join a young and progressive team dedicated to exploring promising opportunities in the LATAM market. Success in this role will be measured by your ability to effectively utilize data insights to create personalized offers and improve overall retention metrics.
Skills that matter here CRM management : This role requires experience in managing CRM strategies to optimize player engagement and retention.
data analysis : Analyzing metrics such as Retention Rate and LTV will be essential for driving improvements in player retention.
Who this role suits A candidate who thrives on data-driven decision-making and enjoys analyzing player behavior.
Someone with a proactive approach to developing and implementing retention strategies.
A team player who is adaptable and eager to contribute to a dynamic work environment.
From the employer Experience as a Retention Manager / CRM Manager in iGaming for at least 1 year;
Understanding of player lifecycle (LTV, retention, churn, reactivation);
Experience in building and optimizing CRM funnels and trigger emails;
Working with database segmentation and personalized offers;
Experience in launching bonus and motivational mechanics;
Skill in analyzing metrics (Retention Rate, DAU/MAU, LTV, conversions);
Experience working with LATAM is a plus;
Salary is discussed individually based on interview results;
Work in a promising direction in LATAM;
Young and progressive team;
Opportunities for professional growth.