Media Buyer FB (NUTRA)

About the role In this role, you will be responsible for purchasing traffic through Facebook and Instagram, testing and scaling Nutra connections, and analyzing key metrics such as CPA, ROI, and ROAS. Your expertise will help optimize campaigns and enhance ad performance. You will work independently while managing ad accounts and collaborating with creatives to set tasks and test hypotheses. The position offers the potential for career growth into a team management role, with support provided for creatives and technical aspects. Skills that matter here Facebook Ads : Experience with Facebook Ads is mandatory for success in managing and optimizing campaigns. Metrics analysis : Analyzing metrics like CPA and ROI is crucial for evaluating campaign performance. Team management : Experience managing a team will be beneficial as you may grow into a leadership role. Who this role suits A candidate with a strong analytical mindset and the ability to make quick decisions. Someone who is independent and takes responsibility for their work. A person with a systematic approach to testing and scaling campaigns. From the employer Traffic purchasing through Facebook / Instagram; Finding, testing, and scaling Nutra connections; Metrics analysis: CPA / CPL ROI / ROAS; Working with creatives: setting tasks and testing hypotheses; Managing ad accounts and campaigns; Campaign optimization and scaling. At least 1 year of experience in Nutra; Experience with Facebook Ads (mandatory); Understanding of funnels/connections (creative + landing + offer); Ability to work with numbers and make quick decisions; Independence and responsibility; Experience managing a team (juniors/creatives/assistants); Experience in budget scaling; Understanding of account farming and working with trackers (Keitaro, Binom, etc.); Experience in building teams or processes; Achieving stable profits from campaigns; Systematic approach to tests (not chaotic launches); Scaling working connections. Budgets for scaling; Fast payments; Freedom in testing (no micromanagement); Support: creatives/technical aspects/accounts; Opportunity to become Team Lead / Head of Media Buying; Participation in team building; Influence on purchasing strategy.