Web3 PPC Manager
Описание от работодателя
Run and optimize paid campaigns for Web3 clients across Google, Meta, X and crypto ad networks.
Develop and execute PPC campaigns across various PPC platforms such as Google, Meta, Twitter/X, and Web3-specific platforms
Monitor campaign performance and optimize for maximum ROI
Conduct keyword research and ad copy testing to improve campaign effectiveness
Set up and manage conversion tracking and reporting dashboards for PPC campaigns using tools such as Google Analytics (GA4), Google Tag Manager and Google Looker Studio
Stay up-to-date on industry trends and best practices in Web3 advertising
Communicate directly with clients to explain strategy and performance
Collaborate with internal teams to ensure alignment on campaign goals and objectives
What we're looking for 2+ years of experience in PPC advertising, with experience on Web3 platforms
Proficiency in Google Ads, Facebook Ads, and other PPC tools
Experience with 'Cloaking' PPC campaigns
Strong analytical skills and ability to interpret data to make informed decisions
Excellent communication and collaboration skills
Passion for the Web3 space and a desire to stay ahead of industry trends